Search Engine Optimization
In today's business climate, if your company does not have an Online Marketing strategy to attract consumers who are searching for your products and services online, you are ignoring a tremendous market of potential buyers.
Think of your website as a billboard ad. It is only going to be effective if people see it.
We can make that happen.
When your potential customers perform a keyword search pertinent to your business on a search engine, such as Google, Yahoo!, or Bang, you want your website to appear as high in the search results as possible. Through search engine optimization efforts, your website will be positioned to win valuable keywords that consumer use in their searches. Search engine optimization is a vital component of any serious Online Marketing campaign.
Marketing efforts can be derailed by negative publicity generated by disgruntled former employees, dissatisfied customers, or competitors posing as your customers. Our proven SEO techniques can drive negative items lower
and lower in keyword searches to reduce their impact on your brand. Our public relations experts can also help
you develop a campaign to respond to such criticism and augment your Internet Marketing efforts.
Search Engine Optimization - SEO
Pay per Click - PPC
We are an Internet Marketing company that can help you develop an Online Marketing campaign that will grow your business. Through search engine optimization (SEO) and pay per click management (PPC), we can position your website to intercept those consumers searching for the products and services that you provide.
Pay per click ads are another formidable Internet Marketing tool. You've seen pay per click ads above and to the right of search engine results. Companies bid competitively for this advertising space. People who click on these
ads are identified as better potential customers because of the keywords they are searching for Online. Marketing
to these prospects can pay handsome dividends if the PPC campaign is properly managed, but it takes a lot of hands-on attention.
We keep your company in front of prospective customers after they have left your website. Our remarketing program places code on your website with a custom message to keep their attention, and bring
them back to your site.
Social media allows you to build a critical, personal relationship with your current and prospective customers.
Striking a balance between sale and fluff social messaging is vital. Engaging your customers to interact with your company, your product and your other customers is the goal - PS360 Marketing will facilitate that interaction.